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A blog about Strategy

We are passionate about discussing strategy, strategic frameworks, and visual strategic thinking, applying these concepts across various domains such as business strategy, marketing, product development, and brand strategy, and much more.

How to Build McKinsey Strategy Slides That Win Decisions

Discover how McKinsey-style strategy slides transform complex thinking into clear, compelling stories using structured thinking, action titles, concise messaging and evidence-driven storytelling to support executive decision-making.

Blue ocean strategy Returns with a new Enhanced Edition for Its 20th Anniversary

Blue Ocean Strategy returns in an enhanced 20th-anniversary edition, featuring a new AI-focused preface, in-depth NVIDIA and Taylor Swift cases, and more than 50 Blue Ocean Strategy examples.